The Pursuit and Pleasures of the Pure Spirit

[lsanderson]

March 13, 2009, 10:30 pm
The Pursuit and Pleasures of the Pure Spirit
By Steve McCarthy

...This went on for 15 years, and I suspected that my wonderful employees were saying things about me that I really did not want to hear. Then, a couple of years ago, with the help of a new employee, Daniel Ruiz, we finally got flavor, color and aroma to come together at 95.46 proof. We have a beautiful light green, ridiculously aromatic, robust eau de vie of Douglas Fir. A product that all conceivable market research would say had absolutely no future is now a modest success in the market place, which is pretty good for something made out of a fir tree. More